Destination briefing
Why travelers stop here
Located on the 3rd floor of Seoul Express Bus Terminal, this flower wholesale market is the largest flower wholesale market in the country. As a nationwide wholesale market, it handles 30-40% of the total flower shipments across the country. About 40% of the flowers brought in are sold to retailers and florists in the Seoul area, while the remaining 50-60% are sold to intermediate traders in major provincial cities such as Gangneung, Daejeon, Daegu, and Gwangju. Prices vary daily depending on the quantity of incoming flowers, their condition, and appearance, but general consumers can purchase flowers at 30-50% lower prices compared to regular retail flower shops.
Address: 3rd Floor, 194 Sinbanpo-ro (Banpo-dong), Seocho-gu, Seoul
OTA-ready stop
Built into inbound routes and day-tour planning.
Local context
서울특별시 서초구 신반포로 194 (반포동) 3층
Travel fit
Shopping · Seoul








