Destination briefing
Why travelers stop here
Hojokban, meaning 'the rice of a great people' (from the Chinese characters 好 (ho, good), 族 (jok, people), and 飯 (ban, rice)), is a place that offers fusion Korean cuisine that anyone in the world can enjoy. From the beloved LA Galbi in New York to sophisticated Korean dishes, you can experience a Korean yet modern gastronomy. Hojokban's signature dish is the NY LA Galbi, which is best enjoyed by placing a piece of freshly grilled LA Galbi on warm rice, topped with spicy scallion salad. Another signature menu item, the Garlic Pork Collar Bossam, features tender and chewy pork collar topped with pungent garlic seasoning, served with special perilla leaf ssamjang, herring roe, and radish salad. The Perilla Oil Buckwheat Noodles offer a deep flavor of perilla oil that soaks into the chewy buckwheat noodles. The Cup Noodle Fried Rice, made with Shin Ramyun, bacon, butter, and a hint of wok hei, boasts a spicy yet savory umami flavor. It is a must-try fried rice for any ramen lover. Address: 39, Eonju-ro 164-gil, Gangnam-gu, Seoul (Sinsa-dong)
OTA-ready stop
Built into inbound routes and day-tour planning.
Local context
서울특별시 강남구 언주로164길 39 (신사동)
Travel fit
Food · Seoul







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